Protect your business name before a problem arises
Build evidence of use, access support if a dispute occurs, and gain peace of mind from just £15 per month.
- No obligation
- No sales pressure
- Response within one working day
- UK-based intellectual property specialists
Six benefits. One simple monthly fee.
Up to £10,000 support
If a competitor copies your name, you have real legal backing. Up to £10,000 of passing-off legal assistance is included on every plan.
Evidence of use from day one & a dated trading record
We log and timestamp your business name, address and trading history from the day you subscribe. The bedrock of any future passing-off claim.
UK support team
Phone and email support from a real UK team. No bots, no chasing, no jargon.
Domain guidance
We help you understand which domains to secure around your name and which can wait. Plain advice from a real UK team.
Conflict awareness
Knowing what is on the Companies House register matters. Our free name checker plus your own oversight keep you aware of new conflicts.
Affordable pricing
From £15 per month including VAT. No solicitor fees, no surprise bills. Cancel anytime.
Built for regional UK businesses.
If your customers know you by name first, you need this. From local trades to independent retailers, over 2,000 UK businesses already use Business Name Protection.
Trades & services
Plumbers, electricians, builders and contractors often win work through reputation and local referrals. Your business name is one of your most valuable assets.
Hair & beauty
Salons, barbers and beauty professionals rely on repeat customers and word of mouth. Similar names can create confusion and cost bookings.
Driving instructors
Many customers find instructors online before making contact. A similar name in your area can lead to missed enquiries.
Cafés & restaurants
Reviews, recommendations and social media all revolve around your name. Protecting it helps reduce confusion and protect your reputation.
Childcare & nurseries
Trust matters. Parents need confidence they're contacting the right business, especially when searching online.
Independent retail
Whether you're a florist, baker, gift shop or specialist retailer, your business name helps customers find and remember you.
Affordable. Practical. Honest.
Simple & Affordable
From just £15 per month including VAT, with no setup fees and no surprise costs.
Practical Protection
Evidence of use from day one, plus legal assistance if another business starts trading under a confusingly similar name.
Real people, real support
Speak to a UK-based team by phone or email whenever you need help.
Many businesses use Business Name Protection as a practical first step while they establish and grow their brand. Some later decide to register a trade mark, while others continue with Business Name Protection alone. If you're unsure which option is most suitable, we're happy to talk you through the differences.
One simple monthly fee.
VAT included. No surprises. Cancel anytime on monthly.
Monthly Protection
A simple ongoing subscription with full access to your protection service.
Includes
- Up to £10,000 passing-off legal assistance
- Dated record of your business name use
- Monitoring and overlap support
- Domain and online footprint guidance
- UK-based support team
- Onboarding name scan
Best for
Businesses that want flexibility or prefer monthly budgeting.
£15 today, then £15 per month.
Cancel any time.
Annual Protection
Everything in the monthly plan, paid in one simple annual payment.
Includes
- Everything in Monthly Protection
- Lower overall cost (save £24.60 per year)
- Priority response on support requests
- One simple annual payment
Best for
Businesses that want the best value and a set-and-forget option.
One payment of £155.40 today.
Locked in for 12 months.
- No obligation
- No sales pressure
- Response within one working day
- UK-based intellectual property specialists
You'll fill in your business details on the next step. Then secure payment via Stripe.